Documentation
Learn how to use Tagstack's powerful tools to analyze GTM containers and find technology implementations
Scanner Overview
The Scanner is an automated GTM container analysis tool that provides comprehensive audits, implementation insights, and optimization recommendations for Google Tag Manager setups.
Getting Started
- 1 Enter a website URL or GTM container ID (e.g., GTM-XXXXXXX) in the search bar
- 2 Click "Scan" to analyze the container and generate your report
- 3 Review the audit results, container summary, and technology insights
Main Features
Audit Results
Comprehensive analysis of your GTM implementation with categorized recommendations:
- High Impact Issues: Critical problems affecting site performance or data quality
- Medium Impact Issues: Optimization opportunities for better implementation
- Passed Checks: Properly configured elements in your setup
Categories include: Site Speed, CRO (Conversion Rate Optimization), Data Insights, and Privacy compliance
Container Summary
Detailed breakdown of your GTM container components:
Martech Summary
Complete inventory of marketing technologies detected in your container:
- Cost Analysis: Estimated annual budget for paid tools
- Technology Stack: Complete list of detected marketing tools
- Deep Links: Direct links to Technology Lookup for each tool
Container Inspector
Deep dive into individual container elements:
- • View detailed configuration of tags, triggers, and variables
- • Analyze tag parameters and implementation details
- • Understand trigger conditions and firing patterns
- • Review variable configurations and data sources
E-commerce Validation
Specialized checks for e-commerce tracking implementations, including Enhanced E-commerce events, product data validation, and conversion tracking setup.
Additional Features
Export container configuration as GTM-compatible JSON file
Save and share scan results with team members
Set up alerts for technology additions or removals
Identify Google Gateway opportunities for server-side tracking