Advertising & PixelsIs your Google Ads Conversion Tracking set up correctly?
Enter your website URL and TagStack scans the live page to verify your Google Ads Conversion Tracking implementation — duplicates, missing events, and consent problems — in seconds. Free, no login or code access needed.
600,038 sites in our index run Google Ads Conversion Tracking — and a large share have at least one setup issue.
What the Google Ads Conversion Tracking check looks for
- The Conversion Linker tag is present — without it, conversions lose attribution after the click.
- Conversion values are passed dynamically, not hard-coded to a single amount.
- Each conversion fires once per action, not on every page load (a classic over-counting bug).
- Consent Mode is active so conversions are modelled correctly when consent is denied.
About Google Ads Conversion Tracking
Google Ads Conversion Tracking measures the actions people take after clicking a Google ad — purchases, sign-ups, calls — and reports them back to Google Ads so the platform can optimise bidding toward conversions.
Learn more about Google Ads Conversion TrackingCheck other tools
Google Ads Conversion Tracking setup FAQ
The usual culprits are a missing Conversion Linker tag, a conversion tag that fires on page load instead of on the actual action, or values that are hard-coded. TagStack detects all three from a single scan.