Advertising & PixelsWhat is AdRoll?
AdRoll is a growth-marketing platform offering retargeting and prospecting display ads across web, social, and email. Its pixel builds audiences from site visitors for cross-channel campaigns.
Why AdRoll matters
AdRoll is popular with small and mid-market e-commerce brands that want retargeting without managing each ad network separately. Its audiences are only as good as the consent and event signals feeding them.
Sites using AdRoll
A sample of domains in the TagStack index where AdRoll was detected.
What's usually deployed alongside AdRoll
Share of indexed containers running AdRoll that also run each tool. Based on a sample of the index, so treat these as approximate.
Is your AdRoll set up correctly?
- The pixel fires site-wide to build complete audiences.
- Consent is honoured for EU visitors.
- Conversion segments are configured.
See AdRoll on any website
Enter a URL to reveal its full tracking stack — every tag, pixel and consent tool — in seconds. No login or code access required.
Common AdRoll alternatives
AdRoll FAQ
TagStack has detected AdRoll in 18,317 Google Tag Manager containers across its index of 3,278,587 scanned domains. That reflects sites deploying AdRoll through GTM, so sites that install it directly in their source code are not counted.